Using Conjoint Analysis To Value Ecosystem Change†

Effects of the land use change on ecosystem service value

The impacts of land utilization change on the ecosystem service values in Daqing during 1995 to 2015 were analyzed based on unit area ecosystem service value of Chinese territorial ecosystem from Mr. Xie Gaodi and ecosystem service value calculation formula from Costanza. Results showed that the ecosystem service value of Daqing decreased from US $4343.1559m in 1995 to US $3824.327m in 2015, wi...

Comparison of contingent valuation and conjoint analysis in ecosystem management

Contingent valuation (CV) and conjoint analysis were used to estimate landowner’s willingness to pay (WTP) for ecosystem management on non-industrial private forest land. The results suggest that even when conjoint and CV questions are the same, except for rating and pricing format, respectively, WTP estimates are quite different. Since most conjoint models essentially count ‘maybe’ responses t...

Using Conjoint Analysis to Investigate the Value of Interdependent Privacy in Social App Adoption Scenarios

Applying a conjoint study approach, we conduct the first research to quantify the monetary value which users place on their friends’ personal information. Utilizing the scenario of social app adoption, we further investigate the impact of the comprehensiveness of shared profile information on valuation, and vary the data collection context, i.e., friends’ information is not relevant (T1), or is...

Taking conjoint analysis to task.

Nursing Student Perceptions of Reflective Journaling: A Conjoint Value Analysis

This study used a statistical technique, conjoint value analysis, to determine student perceptions related to the importance of predetermined reflective journaling attributes. An expert Delphi panel determined these attributes and integrated them into a survey which presented students with multiple journaling experiences from which they had to choose. After obtaining IRB approval, a convenience...